top of page

Clinch

My Role:
Strategy, Packaging, Brand Identity, Copywriting

Clinch is a stylized brand of beer for MMA fighters and fans of the fight game. Promoting an action-packed way of life, it is a statement-making beverage that doubles up as a voice for the brave. Featured on “Packaging of the World (POTW)”, Clinch is backed by the fact that customers love products they can visually and emotionally relate to. 

Credits

Consulting:
Karthik Kannan,
Helle Wulf, Min Kim,
Harkaran Randhawa,
Pramod Kuruvilla